The History of HashTag – Hashtag
Origins
It was the nostalgic 90s. Our
nation was prospering rapidly and the middle-class folks had started getting
their hands on the money. The elite class gadgets were now becoming a reality
of the middle class, and we had such a dream come true as a corded landline
telephone.
It was the time when the frequent
blank calls meant that your darling daughters are getting attention from the
Romeos of the town.
Our landline was not the one with
a circular rotator but it had a modern keypad and for the first time on the same keypad, I came across this strange Symbol #, which was giving the company
to 0 along with * but its usability was unknown to us. For my eight-year
child's brain, it was analogous to the Joker in the deck of cards.
During the initial days of Twitter,
people were learning the power of expressing their opinion on the internet and
it opened a door for global communication but there was a desperate need of
group organizing framework.
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Chris Messina, a product designer
working in Silicon Valley came up with the idea of a hashtag. He tweeted on 23rd
of August 2007
How do you feel about using #
(pound) for groups? As in #barcamp [msg]?
And like any other new idea or
opinion, it was not welcomed by the people of the internet, this idea was even
rejected by Twitter saying that it is a nerdy thing it doesn't have a potential
to be a mainstream phenomenon.
But Twitter was wrong, later in
October of the same year, a friend of Chris was posting about San Diego
wildfire, Chris asked him to add the hashtag San Diego fire to his tweets and
as Darwin suggests our forefathers were apes and monkeys, people started
copying the same hashtag also gained traction when conservatives
used it too.
Encourage Congress to vote in
favor of an energy bill.
Two years later Twitter licked
its own spit and added an option to search for hashtags and it turned out that
lots of people wanted to have their opinions heard and they wanted to be the
part of a global conversation.
Hashtags are now used by millions
across
All social media
marketing platforms they act as a driving force behind the
biggest social movements of our times like #metoo and #blacklivesmatter.
Now a day’s hashtag is the most important ingredient in the recipe of the internet
Activism.
The reason behind the evolution
of the hashtag tells us about the basic human tendency that we are social
animals and we want to group together with like-minded people.
There are two takeaways from
Chris Messina's story that believes in your idea even if the Giants of your
field don't give a hack about it and a friend can be an asset use them other
then to tell and listen to the drunken crazy stories.
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